The SVG Blog

The SVG Blog

From Frustration to Fascination: How OnVocal Used Video to Conquer Customer Training

The Challenge: Educating Customers on Cutting-Edge Tech OnVocal, a company pioneering intelligent headphones compatible with Alexa, faced a common hurdle – ensuring customers understood...
living-room-youtube

Is YouTube the New Primetime?

In an era where television's dominance is being challenged by online platforms, YouTube has emerged as a strong contender for the title of the...
The_Influencer_Marketer

The Power of Influencer Marketing: Building Authentic Brand Connections

Influencer marketing has emerged as a powerful tool in the marketing arsenal, leveraging individuals with established credibility and reach to promote products or services....

Enhancing YouTube Video Marketing: The Power of the Description Box

Skillman Video Group recently conducted an in-office shoot to shed light on the often-overlooked yet crucial aspect of YouTube video marketing: the description box....
content-marketing-strategy

10 Key Elements for a Successful Content Marketing Strategy

You might be surprised to learn that content marketing strategy can be likened to a puzzle with pieces that need to fit just right...
personal-branding

Personal Branding in the Spotlight: How to Shine Through Video Content

To shine through video content and elevate your personal branding, focus on showcasing your unique qualities and expertise. Use video to captivate your audience,...
YouTube_Tips_for_Success

Unlocking YouTube Success: Proven Strategies for Growing Your Channel

Did you know that YouTube has over 2 billion active users worldwide, making it a massive platform for content creators like yourself? With so...

Mastering Live Webcasts: Skillman Video Group’s Seamless Production for L.E.K. Consulting

L.E.K. Consulting, an international consulting firm with offices in downtown Boston, enlisted Skillman Video Group (SVG) to produce a live webcast for their important...

Seamless Broadcasting: Inside Skillman Video Group’s Live Event Production for L.E.K. Consulting

Transforming a Conference Room into a Broadcast Studio Skillman Video Group (SVG) was tasked with broadcasting a live event from the L.E.K. Consulting offices...

Behind the Lens: Documenting M.I.T.’s Doctoral Research Forum with Skillman Video Group

Three Camera setup at the M.I.T. Sloan School of Business Doctoral Research Forum Skillman Video Group (SVG) recently completed a successful live event shoot...