The SVG Blog

The SVG Blog

shoot day interviews

What to Expect on Your Corporate On-Location Shoot Day

On your corporate on-location shoot day, you'll start with the arrival and setup of a well-coordinated team. Expect them to efficiently check all equipment,...
business woman thinking about the creative elements of her video project

Crafting Compelling Video Content: Mastering Creative Elements for Maximum Impact

When crafting the creative elements of your video, consider the impact of utilizing color psychology to evoke specific emotions in your audience. By strategically...
how-long

How Long Should Your Videos Be?

In the domain of video content creation, the question of ideal video length remains a pertinent one. Viewers' attention spans are becoming increasingly fragmented,...
outside-help

What to Consider When Looking for Outside Help with Video

When delving into the domain of seeking outside help for video creation, it becomes crucial to navigate through a myriad of essential considerations that...
Should_You_Hire_a_Specialist_or_a_FullSuite_Marketing_Agency

Specialist vs. Full-Suite Marketing Agency: Which is Right for Your Business?

When it comes to deciding between hiring a specialist vs. a full-suite marketing agency, the choice can have a major impact on the success...
hub and spoke model for video content strategy

Video Content Strategy for Brand Building

In the dynamic landscape of brand development, the utilization of video content strategy stands as a crucial pillar for companies aiming to establish a...
watching training videos for your brand

Why training videos should be part of growing your brand

In the fast-paced landscape of brand development, the incorporation of training videos stands as a cornerstone for organizational growth and success. These dynamic visual...
When_Should_I_Script_My_Video

When should I script my video?

In the domain of video production, the decision of when to script your content can greatly impact the outcome of your project. While spontaneity...
video-production

When does quality matter in a video production?

We receive a lot of questions around “When does quality matter in your video production?” To start off, we do not believe in prescriptive...

Capturing Expertise: University Interviews for the EU’s “Living Innovation” Project

Video production is a versatile art form, adapting to the unique needs of each project. Recently, we embarked on a journey to capture the...