The SVG Blog

The SVG Blog

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Video Marketing Mastery in Crisis: A Look at BP’s Strategy

Analyzing BP’s Oil Crisis Response: A Study in Crisis Management Video Techniques Welcome to Skillman Video Group’s Video of the Week. This installment takes...
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Analyzing Apple’s iPad Commercial: Mastery of Simplicity in Video Marketing

Welcome to Skillman Video Group’s Video of the Week, which has returned after a short hiatus. The purpose of this series is to dissect...
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Mastering the Basic Types of Marketing Videos: Elevate Your Brand

When considering the vast landscape of video marketing, understanding the basic types of marketing videos can be an essential step in crafting a successful...
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Master the Art of Online Marketing Videos | Boost Your Audience Engagement

When it comes to online marketing videos, you may be intrigued by the impact they can have on your business's digital presence. From engaging...
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Unlock the Power of Video Press Releases: Revolutionize Your Communication Strategy

When GoPro released their HERO8 Black camera, they used a video press release that captivated audiences with stunning visuals and compelling storytelling. You might...
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Reviewing Pedigree’s Dog-Focused Viral Video: Simplicity and Appeal in Action

Introduction to Viral Success Welcome back to week two of our “Corporate Viral Video of the Week” series at Skillman Video Group. Building on...
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Coca-Cola Happiness Machine: A Case Study in Corporate Viral Video Success

At Skillman Video Group, we are convinced that video is the most potent medium for online company marketing. Video offers a personal and visually...
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Leveraging Video and Social Media for Powerful Political Campaigns

In the domain of modern political campaigning, the integration of video and social media stands as a pivotal tool for candidates aiming to connect...
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Eliminate Your Customer Engagement Gap with Professional Video

Customer engagement isn't just a buzzword; it's the lifeblood of your business. It's about creating experiences that meet or exceed the expectations you set...
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The Power of Testimonial Videos: Boosting Trust and Conversions

In today's digital marketplace, video testimonials have emerged as a powerful tool for influencing customer decisions and driving business growth. With 85% of consumers...