Archive for June 2012
Inside SVG’s Creative Process: Crafting Our Self-Promotional Marketing Video
Behind the Scenes of SVG’s Self-Promotion Last week marked an exciting chapter for Skillman Video Group as we ventured into creating a self-promotional marketing video. Unlike our usual client-driven projects, this video served a dual purpose: to market our own services and to demonstrate the breadth of our capabilities in video production. From scriptwriting to…
Read MoreImportance of Video Editing | Why Video Editing is Important
Video editing is a critical element in transforming raw footage into engaging narratives by effectively merging visuals, sound, pacing, and effects. Skilled editors utilize various techniques to craft cohesive experiences that evoke emotions, deliver messages clearly, and captivate audiences. This intricate process encompasses tasks such as choosing the most suitable shots, organizing them logically, adjusting…
Read MoreFinal Cut X is the editing system of choice for SVG
(June 14, 2012) – In the editing world, the reception of Apple’s latest version of its nonlinear system, Final Cut X, has been anything but warm. In fact, it has been downright nasty and left many angry users ditching the system entirely. But can you blame them? For editors who work with the software on…
Read MoreFlash Mob Marketing: Secrets to Success in Captivating Audiences
Flash mob marketing has undeniably carved a unique niche in the realm of modern marketing strategies, offering a blend of spontaneity and strategic planning that captivates audiences in a memorable way. The ability of flash mobs to create buzz and generate organic interest has propelled numerous brands to the forefront of consumer consciousness. However, beyond…
Read MoreGoogle scraps Places for Google+ Local, part of their major local business services push
(June 5, 2012) – Google recently unveiled their new Google+ Local section of their social network, replacing Google Places. Still containing local business information such as address, phone number, website, and reviews, Local will also bring the newly acquired Zagat rating system into the mix. This is Google’s big push to promote Google+, which will…
Read MoreGoogle Penguin ruffles the feathers of businesses that practice bad SEO
(June 1, 2012) – There has been a bit of a shakeup for businesses that rely on Google rankings to thrive. With the release of Penguin, Google’s latest algorithm update, the search engine is looking to decrease spam on the web and foil those who use shady SEO practices. This is Google’s biggest update that…
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